Carrying the Promise of 1898 into the Future
Our Home is Here, With You
There are two kinds of insurance carriers in the Northwest: Mutual of Enumclaw and everybody else. Our newly evolved brand is made to show that. More than just a revised logo, our new brand reflects the region we call home and the core values we share with our neighbors in the Northwest and beyond. And even though our brand identity is changing, you can rest assured that our commitment to protecting what matters to you never will—nothing about your coverage or support is different. Moving forward, we are excited to build on our strong foundation of service, trust, and community by continuing to innovate and improve your MOE experience.

Our Promise to You
We are forever from, of, and in the Northwest. This means you can count on us to be here to protect the personal property, businesses, and farms you care about. With us, you get dependable insurance and responsive service from caring experts who share your values and love of the communities you call home. We offer stability, support, and peace of mind during challenging times—just as we have for generations of our neighbors since 1898. We treat you as we want to be treated because making sure you always feel valued, heard, and helped when it matters most is what matters most to us.
Our Promise to You
We are forever from, of, and in the Northwest. This means you can count on us to be here to protect the personal property, businesses, and farms you care about. With us, you get dependable insurance and responsive service from caring experts who share your values and love of the communities you call home. We offer stability, support, and peace of mind during challenging times—just as we have for generations of our neighbors since 1898. We treat you as we want to be treated because making sure you always feel valued, heard, and helped when it matters most is what matters most to us.
New MOE Brand FAQs
Why is Mutual of Enumclaw updating its look?
After 128 years of serving customers across the Northwest, we're refreshing our visual identity to better reflect who we are today and where we want to go in the future. And we’re doing it all while staying true to the values that have guided us since 1898. This is an updated brand look, not a leadership or ownership change.
What is changing?
- Our logo. We gave our brand mark a modern update.
- Our color palette. We refreshed the colors we use across our website, app, emails, and printed materials.
- Our marketing materials. Many of our brochures, signage, and other materials will roll out the new look and feel over the coming months.
- Our brand storytelling. We are leaning into brand attributes that are unique to us and make us different from other insurance carriers in meaningful ways that benefit you
Do I need to do anything?
No. This is a visual and messaging update only. You don't need to update any personal or policy information, re-register for anything, or take any action on your end.
Where will I start seeing the new look?
You'll see it roll out gradually across our website, mobile app, email communications, and physical materials over the coming months.
Is Mutual of Enumclaw still Mutual of Enumclaw?
Yes. Our name isn't changing. You'll still see Mutual of Enumclaw on your policy documents, our website, and everywhere else you interact with us. What's changing is our logo, color palette, and how we tell our story and express the ways we can help you. In a nutshell, we’re evolving how we present ourselves, not who we are.
What's staying the same?
Everything that matters most to you.
- Your policy, coverage, and pricing. Nothing about your current coverage or what you pay is changing because of this update.
- Your agent and our customer service team. You'll continue working with the same people, and they’ll be reachable in all the same ways.
- Your account access. Your login, username, and password will work exactly as they do today. No action needed.
- Your claims process. Filing and tracking a claim will work the same way they always have.
Will my policy documents or ID cards look different?
Over time, yes. As documents are reissued or renewed, you'll start to see the new logo and colors. Your current documents remain fully valid until then, and nothing about your coverage changes in the meantime.
Who can I contact if I have questions?
Our customer service team and your agent are ready to help with anything you may need, including this update. Simply reach out as you always have by calling 800-366-5551 or sending an email to [email protected].
Why is Mutual of Enumclaw updating its look?
After 128 years of serving customers across the Northwest, we're refreshing our visual identity to better reflect who we are today and where we want to go in the future. And we’re doing it all while staying true to the values that have guided us since 1898. This is an updated brand look, not a leadership or ownership change.
Is Mutual of Enumclaw still Mutual of Enumclaw?
Yes. Our name isn't changing. You'll still see Mutual of Enumclaw on your policy documents, our website, and everywhere else you interact with us. What's changing is our logo, color palette, and how we tell our story and express the ways we can help you. In a nutshell, we’re evolving how we present ourselves, not who we are.
What is changing?
- Our logo. We gave our brand mark a modern update.
- Our color palette. We refreshed the colors we use across our website, app, emails, and printed materials.
- Our marketing materials. Many of our brochures, signage, and other materials will roll out the new look and feel over the coming months.
- Our brand storytelling. We are leaning into brand attributes that are unique to us and make us different from other insurance carriers in meaningful ways that benefit you
What's staying the same?
Everything that matters most to you.
- Your policy, coverage, and pricing. Nothing about your current coverage or what you pay is changing because of this update.
- Your agent and our customer service team. You'll continue working with the same people, and they’ll be reachable in all the same ways.
- Your account access. Your login, username, and password will work exactly as they do today. No action needed.
- Your claims process. Filing and tracking a claim will work the same way they always have.
Do I need to do anything?
No. This is a visual and messaging update only. You don't need to update any personal or policy information, re-register for anything, or take any action on your end.
Will my policy documents or ID cards look different?
Over time, yes. As documents are reissued or renewed, you'll start to see the new logo and colors. Your current documents remain fully valid until then, and nothing about your coverage changes in the meantime.
Where will I start seeing the new look?
You'll see it roll out gradually across our website, mobile app, email communications, and physical materials over the coming months.
Who can I contact if I have questions?
Our customer service team and your agent are ready to help with anything you may need, including this update. Simply reach out as you always have by calling 800-366-5551 or sending an email to [email protected].